Transnational Marketing Journal aims to fill a gap in providing an outlet for studies covering transnational marketing
and transnational consumers. More and more firms and organisations are operating in and from multiple geographies
and targeting consumers and businesses transnationally. Increasing transnational mobility and growing number of
people pursuing mobile lives spreading across national borders is also requiring appropriate marketing put new
challenges on marketing professionals, researchers and scholars.
Transnational Marketing Journal invites original research articles, case studies, review articles and debates.
The journal follows a strict double-blind review policy. All submitted articles are screened by editors and reviewed by at
least two anonymous reviewers.
Transnational Marketing Journal is published twice a year in April and October. The first issue of the journal is planned
to be published in 2012.
MANUSCRIPT SUBMISSION GUIDELINES
Manuscripts submitted to Transnational Marketing Journal should be original unpublished accounts between 3,500 to
6000 words , excluding the footnotes and references.
Submissions must be sent by e-mail to the Editor at transnationalmarket.com. Manuscripts must be submitted as word
documents (.txt, .doc, .rtf extensions are accepted). Please also send excel tables for graphics and/or figures used in
the paper (if applicable).
Opinions expressed in letters are only those of authors and not necessarily those of editors or publisher.
Authors are personally responsible to obtain permission for reprint of previously published material in other sources.
All manuscripts must be submitted in English. To disseminate your research more effectively, you may consider getting
professional paper editing support, please click here.
Footnotes in the text should be numbered seriatim and include information which is not appropriate in the main text.
Tables and figures should be integrated in the text and the copy editors may change the place of them whenever
necessary. The title page must include an abstract of about 200 words and 5 key words. Full contact information with
institutional affiliations must also be provided. Introduction, literature review and data should be kept to a minimum
unless it is essential to the paper.
Manuscripts submitted to Transnational Marketing Journal will not be returned.
Manuscripts accepted for publication or published by Transnational Marketing Journal cannot be distributed,
reproduced or reprinted without prior permission of Migration Letters.
Please submit the following separately:
Format of the text should be as follows:
Any mainstream system of referencing (e.g. Harvard or Chicago) is acceptable. References should follow coherent rules
and be consistent. All references to books, articles and other sources should be inserted in the text; reference should
contain the last name of the author, year of publication and pagination where appropriate, e.g. (Green 2003: 187); for
co-authored sources, provide names for two authors if dual authorship, for more than two authors use et al. after the
first author’s name. For institutions, use abbreviations in the text.
Acknowledgements should be given either in a footnote on the first page or at the end of the manuscript.
The reference list should be placed at the end of the text and must include only the sources referred in the text. All items
should be listed alphabetically by author and by year of publication. Italics must be used for titles of books and journals.
The list of references should appear at the end of the text. It should be double spaced and listed in alphabetical order
by author's name.
You may follow any mainstream referencing styles including Harvard, Chicago, APA etc. As a guide, please see the
examples below:
For books, reports, thesis, etc.
Rockholt, D. (1995). Markets of Desire: A Study in the Urban Consumption. New York: Mackerel.
Burgess, E. W. and Bogue, D. J. (eds) (1967). Urban sociology. Chicago: University of Chicago Press.
Demir, R. (1989). Ethnic Marketing in the United States: Family Relations and Transnational Marketing. Unpublished PhD
thesis, Salford University, Stanford, OH.
For articles in edited works
Wolf, D.L. (2002). "There’s no place like “home”: emotional transnationalism and the struggles of second-generation
Filipinos", in P. Levitt and M.C. Waters (eds) The Changing Face of Home: The transnational lives of the second generation,
New York: Russell Sage Foundation.
For articles in periodicals
Stokes, S. (2001). "Grey markets in Europe", Marketing Letters, 21 (2): 164-169.
White, P., Holt, J. and Vergin, S. (2003). "International perspectives on transnational marketing: An introduction",
International Marketing Reviews, 31 (3): 565-575.
Borjas, G. J. and Bratsberg, B. (1996). "Who Leaves? The Outmigration of the Foreign-born", Review of Economics and
Statistics, 78:
165-176.
The illustrations should be inserted in the text. All graphs and diagrams should be referred to as figures, and should be
numbered. Illustrations should not be in colour as the journal will be printed in one colour.
Tables should also be numbered consecutively in the text and must be inserted in the text. There should not be
redundant tables in the manuscript.
Any submission which does not conform to the above instructions may be returned for the necessary revision before
consideration for publication.
Editorial Policy
All submitted papers are refereed by the associate editors and/or external reviewers. The referees are expected to
provide supportive comments regarding their decisions. Following the receipt of the document in appropriate format, it is
expected to reach a decision within four months.
Editorial Team
Transnational Marketing Journal
Email: editor at transnationalmarket.com
Web: http://www.transnationalmarket.com
and transnational consumers. More and more firms and organisations are operating in and from multiple geographies
and targeting consumers and businesses transnationally. Increasing transnational mobility and growing number of
people pursuing mobile lives spreading across national borders is also requiring appropriate marketing put new
challenges on marketing professionals, researchers and scholars.
Transnational Marketing Journal invites original research articles, case studies, review articles and debates.
The journal follows a strict double-blind review policy. All submitted articles are screened by editors and reviewed by at
least two anonymous reviewers.
Transnational Marketing Journal is published twice a year in April and October. The first issue of the journal is planned
to be published in 2012.
MANUSCRIPT SUBMISSION GUIDELINES
Manuscripts submitted to Transnational Marketing Journal should be original unpublished accounts between 3,500 to
6000 words , excluding the footnotes and references.
Submissions must be sent by e-mail to the Editor at transnationalmarket.com. Manuscripts must be submitted as word
documents (.txt, .doc, .rtf extensions are accepted). Please also send excel tables for graphics and/or figures used in
the paper (if applicable).
Opinions expressed in letters are only those of authors and not necessarily those of editors or publisher.
Authors are personally responsible to obtain permission for reprint of previously published material in other sources.
All manuscripts must be submitted in English. To disseminate your research more effectively, you may consider getting
professional paper editing support, please click here.
Footnotes in the text should be numbered seriatim and include information which is not appropriate in the main text.
Tables and figures should be integrated in the text and the copy editors may change the place of them whenever
necessary. The title page must include an abstract of about 200 words and 5 key words. Full contact information with
institutional affiliations must also be provided. Introduction, literature review and data should be kept to a minimum
unless it is essential to the paper.
Manuscripts submitted to Transnational Marketing Journal will not be returned.
Manuscripts accepted for publication or published by Transnational Marketing Journal cannot be distributed,
reproduced or reprinted without prior permission of Migration Letters.
Please submit the following separately:
- A cover letter (email will also do) with your contact details, affiliation as well as including the names and contact
details of three potential reviewers - Manuscript including the abstract (200 words) and up to 5 keywords. (Please do not include any personal or
affiliation information in the manuscript).
Format of the text should be as follows:
Any mainstream system of referencing (e.g. Harvard or Chicago) is acceptable. References should follow coherent rules
and be consistent. All references to books, articles and other sources should be inserted in the text; reference should
contain the last name of the author, year of publication and pagination where appropriate, e.g. (Green 2003: 187); for
co-authored sources, provide names for two authors if dual authorship, for more than two authors use et al. after the
first author’s name. For institutions, use abbreviations in the text.
Acknowledgements should be given either in a footnote on the first page or at the end of the manuscript.
The reference list should be placed at the end of the text and must include only the sources referred in the text. All items
should be listed alphabetically by author and by year of publication. Italics must be used for titles of books and journals.
The list of references should appear at the end of the text. It should be double spaced and listed in alphabetical order
by author's name.
You may follow any mainstream referencing styles including Harvard, Chicago, APA etc. As a guide, please see the
examples below:
For books, reports, thesis, etc.
Rockholt, D. (1995). Markets of Desire: A Study in the Urban Consumption. New York: Mackerel.
Burgess, E. W. and Bogue, D. J. (eds) (1967). Urban sociology. Chicago: University of Chicago Press.
Demir, R. (1989). Ethnic Marketing in the United States: Family Relations and Transnational Marketing. Unpublished PhD
thesis, Salford University, Stanford, OH.
For articles in edited works
Wolf, D.L. (2002). "There’s no place like “home”: emotional transnationalism and the struggles of second-generation
Filipinos", in P. Levitt and M.C. Waters (eds) The Changing Face of Home: The transnational lives of the second generation,
New York: Russell Sage Foundation.
For articles in periodicals
Stokes, S. (2001). "Grey markets in Europe", Marketing Letters, 21 (2): 164-169.
White, P., Holt, J. and Vergin, S. (2003). "International perspectives on transnational marketing: An introduction",
International Marketing Reviews, 31 (3): 565-575.
Borjas, G. J. and Bratsberg, B. (1996). "Who Leaves? The Outmigration of the Foreign-born", Review of Economics and
Statistics, 78:
165-176.
The illustrations should be inserted in the text. All graphs and diagrams should be referred to as figures, and should be
numbered. Illustrations should not be in colour as the journal will be printed in one colour.
Tables should also be numbered consecutively in the text and must be inserted in the text. There should not be
redundant tables in the manuscript.
Any submission which does not conform to the above instructions may be returned for the necessary revision before
consideration for publication.
Editorial Policy
All submitted papers are refereed by the associate editors and/or external reviewers. The referees are expected to
provide supportive comments regarding their decisions. Following the receipt of the document in appropriate format, it is
expected to reach a decision within four months.
Editorial Team
Transnational Marketing Journal
Email: editor at transnationalmarket.com
Web: http://www.transnationalmarket.com
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